Originally launched in 1927 by chemist, William Hunter, ‘Glucozade’ as it was known back then, was used to replace lost energy through sickness. The drink was the first to combine great taste with glucose and was used extensively throughout hospital wards and pharmacies in the years that followed.
Since its launch in 1990, Lucozade Sport is an ‘isotonic’ sports drink, providing carbohydrates and electrolytes that keep people hydrated and help maintain performance during exercise.
The brand exists today to bring people together through the power of sport.
Lucozade Energy:
Launched in 1927
Lucozade Energy:
Originally named Glucozade
Lucozade Sport:
Launched in 1990
Contact us to get more information about how to distribute Lucozade in your country or region.
